Strategy-Driven Innovation(sm)

In our findings for the last 25 years in business, we have discovered that innovation, at a personal level, is as different as the definition of spirituality. It can be very personal for people. Within organizations, our play arena, most of our customers have no idea about what innovation is, and most cannot agree on a definition.

For me, Creativity is generating original, novel ideas. Innovation is putting those ideas to work and getting results.

There is significant difference between creativity, invention, and innovation. Creativity arises from deep personal beliefs. Beliefs are shaped by one's character and values. We use creativity, rooted in our beliefs, assumptions, and passions, to find meaning in our work. When an organized group, with the same passion and beliefs work together for something much larger than themselves, they are capable of generating ideas that can be ventured for commercialization and help grow the top-line or impact the bottom-line of the group/business - that is Innovation. The actual product or service brought to a market, that makes a difference in the marketplace or in people’s life, is Invention.

Therefore, Innovation is all about “Harvesting the deep insights of an organization’s human spirit and knowledge, generating a pipeline of ideas that can be evaluated, selected, and ventured using disciplined tools, methods and processes that advances growth objectives for an organization.”

Finally, for a business to succeed and thrive, a business cannot accidentally or occasionally be innovative. It must innovate at a rate faster than current (or future) competitors – with a high degree of predictability. So, in that sense, innovation must be positioned as a strategic tool to improve organizational agility to stay alive and grow. There are only 3 companies still in business on the DOW list from 70’s – and soon maybe even less.

For organizations, Innovation is no longer a choice - it should be the primary goal.

Here are some latest articles on Innovation:

- Click here to read the article 'Innovation in America- A gathering storm' from Economist.com

- Click here to read what Google's CEO Eric Schmidt has to say about Innovation.

Thanks,

- Jatin

P.S. If you want to download our latest paper on innovation, feel free to go to http://www.desai.com/Resources/resources.asp and download the whitepaper on "Strategy-Driven Innovation". Enjoy.

Recently, I was asked: “What is the chief quality that we have lost as human beings today? What qualities do we NOT have in abundance right now, that we truly, desperately NEED right now to excel as a species?

It was asked because the person was very concerned about employees, their engagement, and their growing stress levels.

The history of ‘work places’ for the past 100+ years has plenty of examples of a disengaged workforce. So, this feeling of uncertainty and fear, is not new. The intensity at which this has happened is alarming.

In my observation, the only ‘chief quality’ we are deprived of, and is the ONLY thing humanity lacks - is the poverty of Love.

To Love, without attachments, To Love, others without selfish motives, To Love with care, To Love others as our own brothers and sisters , To Love the divine spark in all living things – especially human beings, irrespective of their past actions, language, color, or faith.

This will occur someday. How? In my strong belief, it has to. We as humans are a form of Love. It is our nature to Love and be Loved. Once each one of us realize who we truly are and discover our inherent divinity as Love, we WILL change ourselves and therefore the world will be changed – one person at a time.

Another way to look at this is to accept that nothing is lacking. Everything is perfect. What we have is what needs to be had – for each one of us. It is what we need right now to help us evolve our own consciousness. We have what we deserve. What we have, good or bad, is result of what we did in the past – the law of Karma. Some of us are only evolved to chase money and materialistic comforts. Some of us are ready to challenge every system around us to make it better, some of us are ‘designed’ to win and beat the competition, some of us can only ‘see’ the wrong in the world and nothing good. Through all such experiences, each one of us will have to learn the ultimate lesson (someday) that the external world (vs. the inner world), has nothing permanent to offer to us – to make us happy or find peace and bliss. We will have to, someday, accept that such virtues only lie in the depth of our very own heart and soul – not outside in the physical world. That might take a few lifetimes,if not few hundred life times for some of us.

After such a long journey, someday, each one of us will arrive to the conclusion that nothing is lacking, and everything is perfect – for each person, each society, each government, and each world. For each, what they have now, is what is needed for them to evolve to the next stage in their consciousness towards permanent peace – enlightenment, heaven, Moksha, etc.

For more information on this wonderful virture:

- Click here for the health benefits of Love

- Click here for reading about how loving your employees makes good business sense

Recommended books:

- The Six Secrets of Change which includes 'Loving your employees' as a key secret for success.

- Leadership and the Force of Love - Six keys to Motivating with Love

Best wishes,

-Jatin

The DeSai Group's 3 Core Principles on Innovation are:

    1. All is One

• Everything is connected. Innovation requires one to see what is not seen or being ignored. Innovators must find deep interconnections and interdependencies - at the level of macro and micro - within an organization. Real innovators understand that their work has ramifications beyond what is currently being visible.

    2. Thoughts --> Words --> Action --> Outcomes

• Future Thinking brings awareness of what is possible. This causes development of ideas, both incremental and radical. When ideas get mobilized in form of passionate energy, it leads to new business conditions. Therefore, new thoughts creates new outcomes. To succeed with innovation, people must practice Future Thinking.

    3. Everyone is Creative and Innovative

• All human beings have the ability to create - from birth. When we create, we find meaning and purpose in our work.

For more, feel free to check out:

The DeSai Group: http://www.desai.com

Blog & Downloads: http://www.strategydriveninnovation.com

In today's crisis we need out of the box thinking to move ahead. Looking at the past on how we got this horrific financial melt down is critical. Everyone is asking how are we going to get out of this mess? Who is going lead us out? Who will rise as the leader? Will it me the world bank? National Treasury Leaders? McCain? Obama? Or will it be the (God forbid) "W"?
 
To get out of this mess, every business is going to have to become more innovative and drive new ideas to the market. Harvesting on old ideas and incremental thinking is going to kill you sooner then you think. So, what will you need to do first?
 
Hire some 'freaks'. Yes, you heard me! Hire 'freaks' to shake up your organizational culture.
 
Here is what Tom Peters (http://www.tompeters.com/) says about freaks:
 
Why Do I love Freaks? - By Tom Peters:

(1) Because when Anything Interesting happens … it was a freak who did it. (Period.)

(2) Freaks are fun. (Freaks are also a pain.) (Freaks are never boring.)

(3) We need freaks. Especially in freaky times. (Hint: These are freaky times, for you & me & the [fill in whoever you want here]....)

(4) A critical mass of freaks-in-our-midst automatically make us-who-are-not-so-freaky at least somewhat more freaky. (Which is a Good Thing in freaky times—see immediately above.)

(5) Freaks are the only (ONLY) ones who succeed—as in, make it into the history books.

(6) Freaks keep us from falling into ruts. (If we listen to them.) (We seldom listen to them.) (Which is why most of us—and our organizations—are in ruts. Make that chasms.)
-----------------------
Tom is one heck of a communicator, isn't he? Most people in corporations are 'most people' and not 'freaks'. If we had 'freaks' as per Tom, our corporations would not have been normalized to the level of greed, manipulation, selfishness, and chaos that has resulted into a global financial meltdown.

Feel free to view a short clip of Tom Peters speaking on Innovation by clicking here

CEO Bottom-line: Go hire some 'freaks' and fire all the 'ruts' that got you in this mess.
 
-Jatin

Recently I spoke at a conference that had about 150 human resources, talent management and talent development executives. I asked them how many of you are offering and teaching explicitly today creativity and innovation classes to your employees. The answer was 2 out of 150 raised their hands!

Unfortunately, we as businesses are not giving time and attention to creativity and innovation.

First and foremost, the journey to becoming a Living Organization is not a short, quick or fast journey. It is hard to find organizations that have demonstrated what it is like to be a Living Organization and create a living culture.

The following steps are fundamental towards building a living organization:

1) Recognizing that this is a journey. The book, Innovation Journey provides a good account of this journey.

2) Realizing that it is not something you can go outside for and bring it in for implementation such as Six Sigma which can be brought in to optimize of your business process. Living organizations are geared towards unlearning which helps to provide more time and reflection towards creativity. Realizing that is a creativity and innovation journey about being alive.

3) Recognizing that this approach is top-down. It starts from the top of the ladder at the level of the CEO, board of directors and senior executives who must demonstrate what it is like be a part of a living organization. Authentic leaders in the organization must start out by clearly demonstrating their leadership. Once they have succeeded at that you can tell others about it. Individuals at the top of the organization must become fully aware of what a living organization is all about through personal education and new-scar development.

For more on Authentic Leadership, please click here.

Got thoughts? Want to learn more? Go to http://www.desai.com

Want to hear a podcast version of this blog? Go to http://www.strategydriveninnovation.com/podcasts-links/